Strategies+: A Blog for Legal Marketers

Adrian Lurssen

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7 Basic Performance Indicators to Make Your Firm's Content Efforts More Strategic

Posted by Adrian Lurssen on Mar 6, 2018 4:31:33 PM

Help Communicate the ROI of Your Firm's Content Marketing Efforts

If your marketing or business development role includes supporting an attorney or practice group (or entire firm) with their writing, here's an easy process to implement that will, among other things:

  • Help communicate the ROI of your firm's content marketing efforts to everyone involved
  • Foster collaboration via a process that puts everyone on the same page
  • Ensure that your attorneys' thought leadership is more strategic
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Topics: Communications

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Strategies+ is your online resource to discover exclusive content on the state of the legal marketing profession that goes beyond Strategies magazine, including:

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