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Roy Sexton

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Tech Thoughts From a Long-Time Marketer in a First-Year Role

Posted by Roy Sexton on Aug 7, 2018 11:02:38 AM

Share, collaborate and give credit where credit is due.

This article aligns with the focus of the July/August issue of Strategies magazine: technology.

The other day I hosted a webinar. It didn’t go well.

We didn’t select one of the platforms typically used by our industry. “Let’s save costs,” we thought. “We can do this ourselves,” we thought. So, we used a subscription for a service we already had. We scheduled it. We did a “dry run” in our media room. Everything seemed to being working OK.

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Topics: Technology Management

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