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LMA Podcast: Episode 37 — Cultivate BD Expertise in Your Firm

Posted by LMA International on Oct 12, 2018 11:13:36 AM

 Podcast - Episode 37

With an uptick in competition in the legal market, it’s time to find new ways to engage with prospects and clients — and that means focusing on the big “s” word: sales. This episode of the Strategies LIVE podcast series builds on the Sept/Oct issue of Strategies magazine by diving into law firm sales. Join Jennifer O’Leary Cathell, director of marketing and business development at Partridge Snow & Hahn, and Mo Bunnell, founder and CEO of Bunnell Idea Group, to learn how Mo’s tried-and-true business development techniques can help you make a measurable impact in your firm.

For more resources on how to cultivate the BD expertise in your firm, see the book discussed on this podcast at snowballsystem.com and the free video training discussed at createdemandcourse.com.

Rate and subscribe to the LMA Podcast on Apple Podcasts or SoundCloud.

Topics: Podcast, Business Development

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