Strategies+: A Blog for Legal Marketers

Trendspotting - Connecting Through Content

Posted by LMA International on Apr 21, 2017 10:00:00 AM

Creating a Culture of Sharing at Your Firm

Each week, the Legal Marketing Association pulls the most buzzworthy trends in marketing to help inspire its members. This week we cover building successful content strategies and how to optimize it across various platforms. It all starts with "Why Should Lawyers Share Content with the World" from The National Law Review.

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Topics: Trendspotting, Communications

Trendspotting - It's A Process

Posted by LMA International on Apr 14, 2017 10:00:00 AM

A Conversation About Lead Conversions

Each week, the Legal Marketing Association pulls the most buzzworthy trends in marketing to help inspire its members. This week we cover the strategies and aspects involved in client acquisition and lead conversion. It all starts with "How You Can Master the Lead Conversion Process" from The Rainmaker Blog.

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Topics: Trendspotting, Client Services, Business Development

Trendspotting - Content for Your Clients

Posted by LMA International on Apr 10, 2017 9:10:45 AM

Using Content and Customer Service to Keep Clients Happy

Each week, the Legal Marketing Association pulls the most buzzworthy trends in marketing to help inspire its members. This week we cover the basic aspects necessary to keep clients happy, including what types of content to showcase and on which platforms. It all starts with "Follow These Three Service Tenets for Satisfied Clients" from Attorney At Work.

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Topics: Trendspotting, Client Services, Communications

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About this Blog

Strategies+

Strategies+ is your online resource to discover exclusive content on the state of the legal marketing profession that goes beyond Strategies magazine, including:

  • Case studies from Your Honor Award winners
  • Weekly trendspotting
  • Guest blogs from legal marketing leaders
  • And much, much more!