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LMA Podcast: Episode 46 - Let the Data Do the Driving: Strengthening Storytelling and Content Through Technology

Posted by LMA on Jun 27, 2019 9:55:34 AM

How do you create memorable content and get it noticed?

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Topics: Technology Management, Podcast, Storytelling, Data, PR & Communications SIG

LMA Podcast: Episode 45 - Legal Marketing in the Modern Firm

Posted by LMA on Jun 25, 2019 1:55:28 PM

How can legal marketers collaborate with clients and colleagues to not only improve delivery of legal service, but deepen client relationships, as well?

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Topics: Podcast, Strategies LIVE!, Legal Project Management

P3 2019 Friday Recap: It’s All About Delivering Value

Posted by LMA on Jun 14, 2019 2:03:14 PM

The "Clients vs. Firms" battle is "so 2000 and late."  Embrace productive disagreement and don't be afraid to ask what the client needs and why.

Following Thursday’s thought-provoking sessions and networking opportunities at P3 - The Innovation Practice Conference, attendees were primed for another day of learning.

The closing session, “Client and Firm Communication – It’s Tricky, Tricky, Tricky,” was presented by Jae Um and Casey Flaherty from Baker McKenzie. Jae and Casey challenged attendees to think differently when it comes to client and firm conversations. Words matter, to help us make progress, but ultimately we need better skills. “Ideas are cheap. Ideas are highly, highly overrated. Execution is all that matters,” Flaherty advised.

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Topics: P3 2019 Conference

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Strategies+ is your online resource to discover exclusive content on the state of the legal marketing profession that goes beyond Strategies magazine, including:

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  • And much, much more!