Strategies+: A Blog for Legal Marketers

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Trendspotting – 'Tis the Season

Posted by LMA International on Dec 21, 2018 5:37:31 PM

The Latest in Law Firm Marketing

Each week, the Legal Marketing Association pulls the most buzzworthy trends in marketing to help inspire its members. This week, cover the latest law firm social media strategies from the "12 Days of Social & Digital Media" days six through 12, sponsored by the LMA Social and Digital Media Shared Interest Group. Take a look back at days one through five.

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Topics: Trendspotting, Marketing Management and Leadership

LMA Podcast: Episode 39 — Prediction, Possibilities and Problems: What’s Coming for Legal PR in 2019

Posted by LMA International on Dec 20, 2018 11:38:39 AM

 

Are your PR plans ready for what's coming in 2019? 

Tune in to the latest episode of the LMA podcast as PR pros John Buchanan (Sheppard Mullin Richter & Hampton LLP), John Corey (Greentarget), Jamie Diaferia (Infinite Global) and Ken Gary (Baretz+Brunelle) share their predictions for legal PR in 2019, and tips for getting ahead of it. (Hint: earned media and crisis communications play a big part!)

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Topics: Podcast, Communications

LMA Podcast: Episode 38 — Being Your Authentic Self at Work

Posted by LMA International on Dec 20, 2018 9:00:00 AM

 

There are countless reasons to advance diversity and inclusion (D&I) efforts at your firm, but have you considered “health and wellness” one of them?

The latest episode in the StrategiesLIVE podcast series explores the idea that D&I advancement allows everyone within a firm to feel comfortable being their authentic selves. This, in turn, leads to happier team members and more cohesive teams. Listen as Emily Griesing, Marketing Manager at Griesing Law LLC, interviews Tahisha Fugate, Business Development Manager (Global) at Paul Hastings, about this critical benefit of D&I.

For more on health and wellness in the law firm, be sure to read through the November/December 2018 issue of Strategies magazine.

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Topics: Podcast, Marketing Management and Leadership

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About this Blog

Strategies+

Strategies+ is your online resource to discover exclusive content on the state of the legal marketing profession that goes beyond Strategies magazine, including:

  • Case studies from Your Honor Award winners
  • Weekly trendspotting
  • Guest blogs from legal marketing leaders
  • And much, much more!