The Latest in Legal Marketing
Each week, the Legal Marketing Association pulls the most buzzed-about trends in marketing to help inspire its members. This week, we focus on business development in the law profession, starting with "Three Quick Ways to Make Networking Part of Your Routine" from Good2BSocial.
1. Three Quick Ways to Make Networking Part of Your Routine
Making time for networking can be challenging, but there are some ways to make time for it without compromising how much you work and your life outside of work. Read more from Attorney at Work.
2. A Nine-Point Checklist to Build Buyer Personas for Legal Services
Knowing your auidence is vital to success in every industry. Building a buyer persona, in particular, tells you what your customer truly needs and wants. Read more from Good2BSocial.
3. How to Generate Leads Using Video
In today's world, visual content engages people more than written materials. If law firms can produce the right types of videos, it can have the potential to bring in leads. Read more from Good2BSocial.
4. Online Law Firm Marketing Success in 2018
Have a new outlook on marketing in 2018. If 2017 was not your best year for marketing, learn how to up the game in the new year. Read more from LawLytics.
5. Customers Are a Valuable Source of CRM Insights
Tapping into customers can be your best secret weapon when it comes to client relationship maangement. Read more from Lexis Nexis.
Check back weekly for more industry trends from around the web!