The Latest in Law Firm Marketing
Each week, the Legal Marketing Association pulls the most buzz-worthy trends in marketing to help inspire its members. This week, we focus on diversity and inclusion, starting with "Diversity and Inclusion Matters to the Workforce of the Future" from Forbes.
1. Diversity and Inclusion Matters to the Workforce of the Future
By 2025, nearly 75 percent of the workforce will be made up of individuals from the millennial and Generation Z generations. These groups are no doubt all for diversity, but inclusion is what they're striving for. Read more from Forbes.
2. Three Ways It Pays to Create a Diverse Workplace
Diversity is not only about race and gender, it's about background as well. But, starting with inclusion gives companies a better shot a recruiting and retaining diverse employees. Read more from Entrepreneur.
3. Diversity & Inclusion For Recent Law School Grads Seems To Be Taking A Back Seat In Private Practice
Diversity and inclusion took the main stage at the National Association for Law Placement's annual conference last month. Read more from Above the Law.
4. Companies Push Diversity Goals for Outside Law Firms
Aside from pursuing diversity and inclusion on their own, law firms may be starting to feel the pressure from the corporate businesses they are hoping to obtain as clients. Read more from Big Law Business.
5. Columbia Law Alum And Legal Recruiter Cynthia Dow on How Lawyers Can Be Chosen For The C-Suite
Gain insight from Cynthia Dow, a former big law attorney, general counsel and current leader of the Legal Officers Practice at Russel Reynolds Associates, on how she's driving her mission of diversifying the higher ranks of the law profession. Read more from Above the Law.
Check back weekly for more industry trends from around the web!