Strategies+: A Blog for Legal Marketers

Trendspotting – Legal Tech

Posted by LMA International on Oct 18, 2019, 12:42:54 PM

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The Latest in Law Firm Marketing

Each week, the Legal Marketing Association pulls the most buzzworthy trends in marketing to help inspire its members. This week, we focus on the ins-and-outs of legal tech, starting with "Law firm marketing goes hand in hand with technology, consultant says." 


1. Law Firm Marketing Goes Hand In Hand With Technology, Consultant Says

Read this Q&A with Deborah Farone, a law firm marketing adviser and author who served as the chief of marketing officer for Cravath, Swaine & Moore and Debevoise & Plimpton. Farone touches on impactful industry changes and incorporating innovation into marketing. Read more

2. Choosing Technology for Your Small Law Firm: A How-To Guide

Learning about technology can often seem intimidating and daunting, but this article is here to help. Technology is now an essential part of practicing law and always advancing. Learn about important aspects of technology you should be staying on top of. Read more

3. Law Firms Either Keep Up With Tech or Get Left Behind 

The legal marketplace is always adapting to new technology. Is your team prepared and technologically competent? Read more

4. Getting Beyond the Tech in Legal Tech 

The tech craze is happening now, and will undoubtedly continue to do so in the future. The emerging global legal tech community is "reshaping the culture, contours, composition, skillsets, and priorities of the legal industry." Read more.

5. Legal Technology and the Modern Law Firm 

The role of legal professionals has evolved right along with the technological advances in this profession. Law technology has impacted just about every aspect of the legal field. Read more

Check back weekly for more industry trends from around the web!

Topics: Trendspotting, legal marketing technology, legal technology

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Strategies+

Strategies+ is your online resource to discover exclusive content on the state of the legal marketing profession that goes beyond Strategies magazine, including:

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