Strategies+: A Blog for Legal Marketers

Trendspotting – New Year, New Strategy

Posted by LMA International on Dec 28, 2018 10:00:00 AM

The Latest in Law Firm Marketing

Each week, the Legal Marketing Association pulls the most buzzworthy trends in marketing to help inspire its members. This week, we cover new ideas in legal marketing and business development for the New Year, starting with "5 Reasons Why Content Marketing Offers The Best ROI for Law Firms in 2019."

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Topics: Trendspotting, Marketing Management and Leadership

Trendspotting – 'Tis the Season

Posted by LMA International on Dec 21, 2018 5:37:31 PM

The Latest in Law Firm Marketing

Each week, the Legal Marketing Association pulls the most buzzworthy trends in marketing to help inspire its members. This week, cover the latest law firm social media strategies from the "12 Days of Social & Digital Media" days six through 12, sponsored by the LMA Social and Digital Media Shared Interest Group. Take a look back at days one through five.

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Topics: Trendspotting, Marketing Management and Leadership

LMA Podcast: Episode 39 — Prediction, Possibilities and Problems: What’s Coming for Legal PR in 2019

Posted by LMA International on Dec 20, 2018 11:38:39 AM

 

Are your PR plans ready for what's coming in 2019? 

Tune in to the latest episode of the LMA podcast as PR pros John Buchanan (Sheppard Mullin Richter & Hampton LLP), John Corey (Greentarget), Jamie Diaferia (Infinite Global) and Ken Gary (Baretz+Brunelle) share their predictions for legal PR in 2019, and tips for getting ahead of it. (Hint: earned media and crisis communications play a big part!)

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Topics: Podcast, Communications

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About this Blog

Strategies+

Strategies+ is your online resource to discover exclusive content on the state of the legal marketing profession that goes beyond Strategies magazine, including:

  • Case studies from Your Honor Award winners
  • Weekly trendspotting
  • Guest blogs from legal marketing leaders
  • And much, much more!