Strategies+: A Blog for Legal Marketers

Engagement Was Key to Success at #LMA20

Posted by Poston Communications on Oct 30, 2020 2:27:56 PM

   

By Poston Communications

Over the course of this year's events, the venues and tools for connection may have changed, but the physiological drive to develop and maintain relationships has not diminished — and perhaps has even grown. And just like at an in-person event, the level of satisfaction experienced by attendees often directly correlates to their time and energy invested in attending sessions, networking, asking questions, sharing experiences and connecting one-on-one.

With that in mind, here's what made the Legal Marketing Association 2020 Annual Conference (#LMA20) a success from an engagement perspective.

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Topics: Business Development, Communications, diversity & inclusion, professional development, Annual Conference, engagement

An Interview With the #LMA20 Co-Chairs

Posted by Kristen Leis and Jon Mattson on Oct 7, 2020 9:28:20 AM

   

By Kristen Leis and Jon Mattson

Leading the 2020 Annual Conference Advisory Committee (ACAC) in a year like no other, Kristen Leis and Jon Mattson have seen the program through several stages — from creation, to rescheduling, to development and reimagining. With just weeks until the virtual LMA Annual Conference Reimagined (Oct. 19-22), here’s a preview of what you can expect from the eyes of the 2020 ACAC co-chairs.

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Topics: Business Development, Communications, best practices, diversity & inclusion, crisis communication, Annual Conference

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Strategies+

Strategies+ is your online resource to discover exclusive content on the state of the legal marketing profession that goes beyond Strategies magazine, including:

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