Strategies+: A Blog for Legal Marketers

The 12 Days of Social Media: From News Feeds to Connecting DEI Initiatives

Posted by Rebecca Roman on Jan 15, 2021 2:24:14 PM

By Rebecca Roman

On the ninth day, Rebecca Roman shares how her firm used social media throughout 2020 as an effective means of reaching target audiences with timely content as the pandemic took hold. She also shares how a creative approach to social media helped successfully take an in-person diversity and inclusion initiative online.

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Topics: Communications, Social Media, content marketing, Legal Marketing, best practices, Content Strategy, The 12 Days of Social Media, Social & Digital Media SIG, DEI

The 12 Days of Social Media: Getting Back to the Basics in 2020 and Beyond

Posted by Ally Frazier on Jan 14, 2021 4:04:04 PM

By Ally Frazier

On the eighth day, Ally Frazier shares more about pivoting amid the COVID-19 pandemic and rising to the occasion to embrace the changes and challenges that came with 2020.

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Topics: Communications, Social Media, Legal Marketing, best practices, crisis communication, crisis management, The 12 Days of Social Media, Social & Digital Media SIG, DEI

The 12 Days of Social Media: Leveraging Digital Media for DEI Initiatives Within the Legal Marketing Industry

Posted by Gia Altreche on Jan 12, 2021 1:40:18 PM

By Gia Altreche, LMA Diversity, Equity & Inclusion (DEI) Committee Co-chair

On the sixth day, Gia Altreche, LMA Diversity, Equity & Inclusion (DEI) Committee Co-chair, shares more about how the LMA DEI community leveraged digital media in a time of advocacy and education, and what’s in store for the organization’s DEI efforts in the year ahead.

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Topics: Communications, Social Media, Legal Marketing, best practices, The 12 Days of Social Media, Social & Digital Media SIG, DEI, DEI Committee

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Strategies+

Strategies+ is your online resource to discover exclusive content on the state of the legal marketing profession that goes beyond Strategies magazine, including:

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