Strategies+: A Blog for Legal Marketers

The Post-Pandemic Website

Posted by Dion Algeri and Robert Algeri on Apr 14, 2021 6:14:43 PM

By Dion Algeri and Robert Algeri

During times of crisis, the world changes rapidly. Your website needs to adapt to the new reality.

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Topics: Communications, Article, Firm Size: Small, Firm Size: Large, Firm Size: Medium, Essential, Message and Strategy Planning, Interactive and Digital Marketing, Website Design and Content

Use Reader Data to Get Results

Posted by Adrian Lurssen on Apr 7, 2021 3:44:27 PM

A Q&A Featuring Adrian Lurssen

Reader data, when harnessed properly, has the power to open law firms up to new opportunities and spur innovation for long-established clients. Strategies+ recently talked with Adrian Lurssen — vice president and co-founder of JD Supra, a content distribution and data platform — about how he sees law firms use their reader data to support marketing and business development (BD). Here are his insights, including a few real-life examples and advice for the best ways to use such data.

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Topics: Communications, Article, Firm Size: Small, Firm Size: Large, Firm Size: Medium, Advanced, Message and Strategy Planning, Measure Message Effectiveness, Interactive and Digital Marketing

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Strategies+

Strategies+ is your online resource to discover exclusive content on the state of the legal marketing profession that goes beyond Strategies magazine, including:

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  • And much, much more!