Strategies+: A Blog for Legal Marketers

Trendspotting – LMA Summer Reading Roundup

Posted by LMA International on Jul 12, 2019 1:44:37 PM

The Latest in Law Firm Marketing

Each week, the Legal Marketing Association pulls the most buzzworthy trends in marketing to help inspire its members.  This week, we're bringing you a roundup of reading recommendations from LMA's summer reading recommendations list, starting with “Best Practices in Law Firm Business Development and Marketing."

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Topics: Trendspotting, content, tools, resources, tips

LMA Summer Reading Recommendations

Posted by LMA International on Jun 26, 2019 5:30:05 PM

Summer is in full swing — it’s the perfect time to take a moment from the daily grind, sit outside and read a good book. And while these reading recommendations from LMA aren’t traditional beach reads, we do know that these authors will engage you, inspire you to learn something new and help advance your professional development.

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Topics: resources, professional development, book recommendations

10 Tools and Tips to Help Legal Marketers Advance Diversity and Inclusion

Posted by Michael Coston on May 21, 2019 10:59:59 AM

As a former law firm chief marketing officer, I struggled with how best to leverage my influence and position to help advance diversity and inclusion efforts.

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Topics: Diversity, tools, inclusion, resources, diversity & inclusion, tips, leadership, Diversity & Inclusion SIG

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Strategies+

Strategies+ is your online resource to discover exclusive content on the state of the legal marketing profession that goes beyond Strategies magazine, including:

  • Case studies from Your Honor Award winners
  • Weekly trendspotting
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  • And much, much more!