Strategies+: A Blog for Legal Marketers

24 Activities for Your Additional 24 Hours This Leap Year

Posted by LMA International on Feb 24, 2020 2:24:18 PM

   

By LMA International

This Saturday, February 29, we experience a leap day — an extra 24 hours to keep the Gregorian calendar aligned with earth’s revolutions around the sun. To make the most of this special day, we’ve compiled a list of 24 activities to maximize your time during leap year 2020.

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Topics: Strategies, Competitive Intelligence, client value, sales, Advantage

3 Reasons Why CI Matters for Law Firm Sales

Posted by Marcie Borgal Shunk on Feb 20, 2020 3:46:16 PM

   

By Marcie Shunk, President & Founder of The Tilt Institute

Competitive intelligence (CI) can take your firm’s business development to the next level. Here, Marcie Borgal Shunk, founder and president of the Tilt Institute, shares the top three reasons why CI matters for law firm sales:

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Topics: Strategies, Competitive Intelligence, client value, sales, Advantage

Light Reading to Win More Business

Posted by Jennifer O'Leary Cathell on Nov 27, 2019 10:12:19 AM

By Jennifer O'Leary Cathell

Your network is always your best resource, so I called upon my own to get input for this issue of Strategies. These resources can help guide the law firm professional looking to up their sales and business development (BD) game:

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Topics: Business Development, Legal Marketing, new business, resources, sales

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Strategies+

Strategies+ is your online resource to discover exclusive content on the state of the legal marketing profession that goes beyond Strategies magazine, including:

  • Case studies from Your Honor Award winners
  • Weekly trendspotting
  • Guest blogs from legal marketing leaders
  • And much, much more!