Strategies+: A Blog for Legal Marketers

The 12 Days of Social Media: Getting Back to the Basics in 2020 and Beyond

Posted by Ally Frazier on Jan 14, 2021 4:04:04 PM

By Ally Frazier

On the eighth day, Ally Frazier shares more about pivoting amid the COVID-19 pandemic and rising to the occasion to embrace the changes and challenges that came with 2020.

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Topics: Communications, Social Media, Legal Marketing, best practices, crisis communication, crisis management, The 12 Days of Social Media, Social & Digital Media SIG, DEI

The 12 Days of Social Media: A PR Pro’s Positive Spin on 2020

Posted by Bethany Chieffallo on Jan 13, 2021 12:00:00 PM

By Bethany Chieffallo, LMA Public Relations & Communications SIG Co-Chair

On the seventh day, Bethany Chieffallo, LMA Public Relations & Communications SIG Co-Chair, shares some of the positive things that came out of a challenging year, demonstrating remarkable resilience and optimism. Bethany also discusses how the past year shaped social media and communications efforts at her firm.

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Topics: Communications, Social Media, Public Relations, PR, Legal Marketing, best practices, The 12 Days of Social Media, Social & Digital Media SIG

The 12 Days of Social Media: Leveraging Digital Media for DEI Initiatives Within the Legal Marketing Industry

Posted by Gia Altreche on Jan 12, 2021 1:40:18 PM

By Gia Altreche, LMA Diversity, Equity & Inclusion (DEI) Committee Co-chair

On the sixth day, Gia Altreche, LMA Diversity, Equity & Inclusion (DEI) Committee Co-chair, shares more about how the LMA DEI community leveraged digital media in a time of advocacy and education, and what’s in store for the organization’s DEI efforts in the year ahead.

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Topics: Communications, Social Media, Legal Marketing, best practices, The 12 Days of Social Media, Social & Digital Media SIG, DEI, DEI Committee

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Strategies+

Strategies+ is your online resource to discover exclusive content on the state of the legal marketing profession that goes beyond Strategies magazine, including:

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  • And much, much more!