Strategies+: A Blog for Legal Marketers

Data from a Decade of the Annual Law Department Operations Survey: An Update for Today’s Troubling Times

Posted by Brad Blickstein on Apr 23, 2020 9:30:00 AM

   

By Brad Blickstein, principal of the Blickstein Group and partner and co-head of NewLaw at Baretz+Brunelle

Back in June 2019, I presented “The Annual Law Department Operations Survey: Decoding a Decade of Data to Map the LDO Journey” at LMA P3 – The Practice Innovation Conference. During that session, I outlined how the law department operations role has changed since the 2008 launch of the survey, which asks in-house legal operations professionals to provide insight into many critical success factors for effectively managed corporate law departments.

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Topics: change, Data, technology, legal marketing technology, legal technology, trends

Legal Data is the New Oil for Legal Professionals

Posted by Josh Blandi on Apr 14, 2020 9:00:00 AM

   

By Josh Blandi, CEO and Co-Founder of UniCourt

Law firms, litigation support firms, and others in the legal industry vertical are quickly turning to legal data as a new and powerful driver of legal marketing and business development efforts. The evolution of access to computing power, combined with the growing availability of legal data — such as court, business, attorney bar and judge data — along with the rise of data science as a discipline, has led to its increased value in the modern economy. It’s no surprise, then, that this trend is coming to the legal industry.

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Topics: Business Development, generating business, Data, technology, legal marketing technology, legal technology

Artificial Intelligence in Law: How Far We’ve Come

Posted by Mark Greene and Elonide Semmes on Mar 11, 2020 3:03:46 PM

   

Editor’s note: This article originally appeared in the Nov/Dec 2017 issue of Strategies magazine. Access the archives here. Although this technology has (and continues to) evolve since publishing, the heart of this content best practices for using AI — remain constant.   

By Mark Greene, President of Market Intelligence, and Elonide Semmes, President of Right Hat

While less than a year ago it was noteworthy to see law firms issuing press releases announcing their adoption of artificial intelligence (AI) tools, today several such announcements are released every week. And whereas in mid-2016 the number of companies offering AI services to law firms was in the dozens, today that number of players is well over 100.

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Topics: Strategies, Innovation, artificial intelligence, technology, legal marketing strategies, Advantage

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Strategies+

Strategies+ is your online resource to discover exclusive content on the state of the legal marketing profession that goes beyond Strategies magazine, including:

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