Strategies+: A Blog for Legal Marketers

7 Tips for Your Law Firm's Podcast

Posted by Julia Donovan on Aug 13, 2019 11:20:45 AM

By Julia Donovan

As the media landscape evolves, consumers seek thought leadership that is innovative, informative and easily accessible. Advances in technology have allowed people to access information on a wide array of topics in a matter of seconds. As content producers and curators, we need to accommodate digital advancements and simultaneously reach audiences.

And there's a great way to do that: podcasts.

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Topics: Podcast, content marketing, industry trends, tips, Content Strategy, legal marketing strategies, podcasting

Trendspotting – LMA Summer Reading Roundup

Posted by LMA International on Jul 12, 2019 1:44:37 PM

The Latest in Law Firm Marketing

Each week, the Legal Marketing Association pulls the most buzzworthy trends in marketing to help inspire its members.  This week, we're bringing you a roundup of reading recommendations from LMA's summer reading recommendations list, starting with “Best Practices in Law Firm Business Development and Marketing."

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Topics: Trendspotting, content, tools, resources, tips

Trendspotting – Diversity and Inclusion

Posted by LMA International on Jun 21, 2019 1:52:28 PM

The Latest in Law Firm Marketing

Each week, the Legal Marketing Association pulls the most buzzworthy trends in marketing to help inspire its members.  This week we cover diversity and inclusion, starting with “Hello? It's Your Client Calling. Where Are Your D&I Initiatives?"

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Topics: Trendspotting, Strategies, Collaboration, Diversity, inclusion, tips

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Strategies+

Strategies+ is your online resource to discover exclusive content on the state of the legal marketing profession that goes beyond Strategies magazine, including:

  • Case studies from Your Honor Award winners
  • Weekly trendspotting
  • Guest blogs from legal marketing leaders
  • And much, much more!