Strategies+: A Blog for Legal Marketers

Trendspotting – Professional Development Tips

Posted by LMA International on Aug 18, 2017 12:55:24 PM


Revamp Your Professional Development

Each week, the Legal Marketing Association pulls the most buzzed-about trends in marketing to help inspire its members. This week, we focus on professional development tips, beginning with "Attention Marketing Leaders: Advocate for Professional Development" from Inside Higher Ed.

1. Attention Marketing Leaders: Advocate for Professional Development

Professional development is important in every field of work. It can hlep you build a network, revitalize your approach to your work and much more.  Read more from Inside Higher Ed.

2. Law Firms Still Suck at Business Development, Survey Finds

A new study has revealed that business development efforts at many law firms are not working. Read more about the study and how you, as a legal marketer, can break down some of these barriers, from The American Lawyer

3. Five Personal Branding Hacks Every Entrepreneur Should Know

A large part of business development includes creating a personal brand, but oftentimes people don't stick with it because it's not easy and takes a lot of work. However, once established, a personal brand can strengthen your career.  Read more from AllBusiness.

4. 15 Words to Cut From Your LinkedIn Profile

When creating a personal brand, many people start with LinkedIn, as it is a great place to digitally build your network. However, the way your profile is written could make or break new working relationships. Find out what some of the most overused words are from

5. 10 Wins Social Media Provides for Lawyers

When thinking about the lawyers and firms with which you are working, a cohesive brand and professional development are just as important as your own growth. Social media can play a huge role in the brand of an individual or a firm. Read more from The Rainmaker Blog.

Check back weekly for more industry trends from around the Web!

Topics: Trendspotting, Business Development

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Strategies+ is your online resource to discover exclusive content on the state of the legal marketing profession that goes beyond Strategies magazine, including:

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