Strategies+: A Blog for Legal Marketers

Trendspotting – Website Wonders

Posted by LMA International on May 10, 2017 4:41:36 PM

4 Attributes Of A Good Law Firm Website Landing Page

Stay On Top of the Latest Law Firm Website Insights

Each week, the Legal Marketing Association pulls the most buzzworthy trends in marketing to help inspire its members. This week we cover the latest law firm website strategies to bring clients to your firm's landing page. It all starts with "4 Attributes Of A Good Law Firm Website Landing Page" from LawLytics.

1. 4 Attributes Of A Good Law Firm Website Landing Page

Landing pages are designed to convert web visitors to an action that you want them to take on your law firm website. Read more from LawLytics.

2. The Best Law Firm Websites, 2017 Edition

For eight years, we have been finding the best examples of law firm website design from numerous nominations. Our selection criteria include best practices for website design, basic search engine optimization and website security. Read more on The Lawyerist.

3. How to Have a Top-Ranking Law Firm Website

Google loves speed. The faster a web page loads, the greater the user satisfaction. In fact, Google measures page speed load in microseconds and believes it is especially important on mobile devices when consumers are searching “in the moment” and will not tolerate slow loading times. Read more from The Rainmaker Blog.

4. Overhauling Your Law Firm Brand: 10 Tips from the Trenches

In November 2014, our firm embarked on a website redesign. We knew it would be a large-scale, time-consuming project, so we prepared ourselves for the long haul. Several months later, we were asked by our marketing and business development committee to work on a firmwide rebranding. Suffice to say, we had our work cut out for us. Read more on JD Supra.

5. What A Law Firm’s Website Says About Its Cybersecurity Practices

As the saying goes, you can’t judge a book by its cover. But can you judge a firm’s cybersecurity practices by its law firm website? Two recent cybersecurity breaches involving small law firms suggests that the answer is a resounding yes. Read more from Above the Law.

Check back weekly for more industry trends from around the Web!

Topics: Trendspotting

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Strategies+ is your online resource to discover exclusive content on the state of the legal marketing profession that goes beyond Strategies magazine, including:

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