Strategies+: A Blog for Legal Marketers

Trendspotting – Budgeting Season Is Upon Us

Posted by LMA International on Sep 21, 2018 4:43:13 PM

The Latest in Law Firm Marketing

Each week, the Legal Marketing Association pulls the most buzzworthy trends in marketing to help inspire its members. This week, we focus on budgeting for 2019, starting with "The Law Firm Disrupted: The Building Blocks for Better Budgets" from Law.com

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Topics: Trendspotting, Marketing Management and Leadership

Sponsored Content: Cybersecurity in Law Firms – A Risk or an Opportunity?

Posted by Timothy B. Corcoran on Sep 20, 2018 9:56:14 AM

Learn why all law firm members, not just IT experts, have a stake in cybersecurity and a role to play.

Corporations large and small have been dealing with internet security and cybercrime for some years now, but law firms have come relatively late to the table. According to Roy Zur, a cybersecurity expert speaking at the International Bar Association (IBA) 2017 Annual Conference in Sydney, Australia, “The legal market is way, way behind in understanding the threats.”

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Topics: Technology Management, Sponsored Content

Trendspotting – Changes in Online Advertising

Posted by LMA International on Sep 14, 2018 4:37:20 PM

The Latest in Law Firm Marketing

Each week, the Legal Marketing Association pulls the most buzzworthy trends in marketing to help inspire its members. This week, we focus on updates in online advertising, starting with "LinkedIn Brings Dynamic Ads Into Campaign Manager" from Marketing Land.

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Topics: Trendspotting, Marketing Management and Leadership

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About this Blog

Strategies+

Strategies+ is your online resource to discover exclusive content on the state of the legal marketing profession that goes beyond Strategies magazine, including:

  • Case studies from Your Honor Award winners
  • Weekly trendspotting
  • Guest blogs from legal marketing leaders
  • And much, much more!