Strategies+: A Blog for Legal Marketers

Trendspotting - Location is Everything

Posted by LMA International on Oct 7, 2016 5:05:32 PM

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Even For Your Law Blog

Each week, the Legal Marketing Association pulls the most buzzworthy trends in marketing to help inspire its members. This week, as we wrap up the incredible LMA Tech Conference hosted by the LMA Bay Area Chapter, discover a new blog strategy for more effective impressions and views in "Integrated Blogs Versus External Law Blogs: Who's Duping Who" from Real Lawyers Have Blogs.


1. Integrated Blogs Versus External Law Blogs : Who’s Duping Who?

Per Robert Algeri (@robertalgeri) and Jabez Labret (@jabezlebret) writing on website trends for the Legal Marketing Association, law firms are starting to rethink where their law blogs are located. Read more from Kevin O'Keefe's Real Lawyer's Have Blogs.

2. Blog On

A blog post about an online article about law firm blogging, with a link to an article containing blogging tips for lawyers? As far as we know, a little mise en abyme never hurt anyone, so let’s do this. Read more on the blog Business of Law Blog.

3. 12-Step Guide for Developing Your Law Firm’s Social Media Strategy

So, it’s finally sunk in. Everyone you know is on social media. All the research tells you that you should be there. You know you should be there because it’s where business gets done these days.But you have no clue where to begin. Read more from The Rainmaker Blog.

4. Productivity-Boosting Tech Tips for Your Law Practice

Lawyers’ utilization rates and productivity measures have been hot topics since Clio announced it will release its first “Legal Trends Report” later this month. Among the most stunning revelations will be the finding that, on average, a mere 22 percent of solo attorneys’ time is billable each day. Read more on Attorney at Work.

5. Spearheading Technological Change and Innovation: The Role of the Legal Marketer

Technology is changing the landscape of the legal world, and making it possible for law firms to achieve new heights in terms of client service, transparency, and making smart, data driven choices. Read more from The National Law Review

Check back weekly for more industry trends from around the Web!

Topics: Trendspotting, Technology Management

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Strategies+

Strategies+ is your online resource to discover exclusive content on the state of the legal marketing profession that goes beyond Strategies magazine, including:

  • Case studies from Your Honor Award winners
  • Weekly trendspotting
  • Guest blogs from legal marketing leaders
  • And much, much more!