Strategies+: A Blog for Legal Marketers

LMA Podcast: Episode 02 - Body of Knowledge Overview

Posted by LMA International on Dec 1, 2016 12:00:00 PM

Podcast - Episode 02.png 

As a new addition to the LMA Podcast, our first Body of Knowledge (BoK) Podcast has arrived! Listen as host and LMA Member Ian Turvill, panelist Tricia Lilley (CMO, Fox Rothschild LLP) and moderator Holly Amatangelo (LMA education director) share an overview of LMA’s BoK. Tune in as they discuss how the BoK helps legal marketers today and in the future; break down the different domains and competencies that make up the BoK; and share insights into how legal marketers can utilize the BoK to be successful in their roles.


To learn more about the Body of Knowledge, visit LMA's website.

Topics: Marketing Management and Leadership, Podcast

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