Strategies+: A Blog for Legal Marketers

Trendspotting – Legal Tech

Posted by LMA International on Oct 18, 2019 12:42:54 PM

The Latest in Law Firm Marketing

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Topics: Trendspotting, legal marketing technology, legal technology

LMA Podcast: Episode 51: Contented Content: The What, Why and How of Developing a Content Strategy, Part 2

Posted by LMA International on Oct 14, 2019 9:30:00 AM

John Buchanan (Sheppard Mullin) speaks with STET’s Susan Kostal in a follow-up from a previous episode to give further background on content strategy. Part one of this series dove into the what, why and how of a content strategy. In the latest episode of the LMA Podcast, Kostal will share insight on managing lawyers’ expectations, how to keep content flowing, tips for best leveraging content, making analytics digestible and more.


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Topics: Podcast, content, PR & Communications SIG, Content Strategy

Trendspotting – Business/Client Development for Young Lawyers

Posted by LMA International on Oct 11, 2019 12:00:00 PM

The Latest in Law Firm Marketing

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Topics: Trendspotting, Business Development, young professionals, client development

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Strategies+

Strategies+ is your online resource to discover exclusive content on the state of the legal marketing profession that goes beyond Strategies magazine, including:

  • Case studies from Your Honor Award winners
  • Weekly trendspotting
  • Guest blogs from legal marketing leaders
  • And much, much more!