Strategies+: A Blog for Legal Marketers

LMA Podcast: Episode 43 — Process Improvement and Project Management

Posted by LMA International on May 20, 2019 12:52:31 PM

An all-new P3cast is here! Tune in as Natasha Edlow (director of pricing analytics and project management, Covington & Burling) chats with pre-conference presenter Catherine Alman MacDonagh, ESQ. (chief executive officer and co-founder, Legal Lean Sigma Institute / Legal Mocktail / LSSO) about process improvement and project management. The discussion specifically focuses on how process improvement and project management are linked to the P+ Ecosystem.

Learn more about process improvement and project management by registering for the full-day pre-conference session on Wednesday, June 12

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Topics: Client Services, Business of Law, Podcast

LMA Podcast: Episode 42 — Critical for Effective Leadership: Emotional Intelligence

Posted by LMA International on Apr 22, 2019 10:44:41 AM

 

Book smarts can get you only so far, and undervaluing emotional intelligence (EI) could be your biggest blockade to professional success. The March/April 2019 issue of LMA's Strategies magazine dives into effective leadership, and includes an article authored by Talia Raoufpur, business development and marketing assistant at Allen Matkins Leck Gamble Mallory and Natsis LLP, on the importance of EI for managing yourself and others. In this episode of the StrategiesLIVE podcast series, Talia speaks with Rich Bracken, director of coaching at Society 54 and professor of leadership at the University of Kansas, to expand on the relationship between EI and effective leadership.

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Topics: Marketing Management and Leadership, Podcast, Legal Marketing

LMA Podcast: Episode 41 — Innovate, Collaborate and Transform Law Firms

Posted by LMA International on Mar 21, 2019 2:18:19 PM

 

Innovation is changing the legal marketing field. In the latest episode of the LMA Podcast, join LMA President Cynthia Voth and Professor Michele DeStefano (professor of law, University of Miami; guest faculty, Harvard Law School Executive Education; founder and executive director, LawWithoutWalls) for an enlightening conversation on innovation, collaboration and transformation within the legal marketing field. Tune in as Michele shares advice on best practices for collaboration between legal marketers and lawyers, and how better internal communication within a law firm can help grow its business.

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Topics: Podcast, Collaboration, Legal Marketing, Innovation

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Strategies+

Strategies+ is your online resource to discover exclusive content on the state of the legal marketing profession that goes beyond Strategies magazine, including:

  • Case studies from Your Honor Award winners
  • Weekly trendspotting
  • Guest blogs from legal marketing leaders
  • And much, much more!