Strategies+: A Blog for Legal Marketers

Trendspotting – Upgrade Your Perspective

Posted by LMA International on Sep 15, 2017 2:07:44 PM


Update your Outlook on Your Career

Each week, the Legal Marketing Association pulls the most buzzed-about trends in marketing to help inspire its members. This week, we focus on revamping your perspective on your career, starting with"Running Out of Ideas? How to Get a New Perspective on Your Marketing Approach" from Inc.

1. Running out of Ideas? How to Get a New Perspective on Your Marketing Approach

As the calendar year nears its end, you may be experiencing some struggle to come up with new, innovative marketing ideas, but there are some ways to refresh your mind to think of new ideas. Read more from Inc.

2. This Is How to Actually Work Smarter, Not Harder

It is true that it's not how many hours you spend at your desk that matters, it's how you spend your time there. If you can idenfity when you're most productive and where you waste time in a day, it can do a world of difference. Learn some ways to work smarter to accomplish more from Fast Company.

3. Four Top Project Management Tools for Law Firm Marketers

Good project management is the foundation of a successful marketing department, and there are some great − and in some cases free − tools you can utilize to help manage projects. Read more from Good2BSocial.

4. Podcast: Marketing Hazards for Small Law Firms

If you are involved with a small law firm, there are several hazards associated with marketing that can wate time, money and effort. Listen to the podcast from LawLytics to learn how to spot them.

5. How Law Firms Can Use Facebook Live to Connect and Engage

As with all other industires, social media is a non-noegotiable, but with the onset of Facebook Live, you may want to think about integrating it into an overall legal marketing plan. Read more from Good2BSocial.

Check back weekly for more industry trends from around the web!

Topics: Trendspotting, Marketing Management and Leadership

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Strategies+ is your online resource to discover exclusive content on the state of the legal marketing profession that goes beyond Strategies magazine, including:

  • Case studies from Your Honor Award winners
  • Weekly trendspotting
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  • And much, much more!